In the world of luxury diamonds, hip-hop ice, and custom jewelry, TraxNYC stands as one of the most recognizable brands in the United States. From viral social media videos to million-dollar custom pieces worn by celebrities, TraxNYC has built a reputation that stretches far beyond New York. But the question many people ask is simple: What is TraxNYC net worth today?
According to industry estimates and public business activity, TraxNYC—owned by Maksud “Trax” Agadjani—has an estimated net worth of around $300 million in 2025. This article breaks down how the brand was built, where the money comes from, and why TraxNYC continues to dominate the jewelry market.
The Story Behind TraxNYC and Maksud Agadjani
TraxNYC was founded by Maksud Agadjani, a New York–based entrepreneur who started working with jewelry at a young age. Born to immigrant parents, Maksud grew up in New York City and developed a deep interest in diamonds, gold, and craftsmanship.
In the early 2000s, he opened TraxNYC in the Diamond District of Manhattan, a location famous worldwide for its jewelry businesses. What started as a small shop quickly turned into a multimillion-dollar venture, thanks to Maksud’s sharp business strategy, eye for detail, and understanding of hip-hop culture.
Today, TraxNYC is known for designing custom pieces, diamond watches, engagement rings, grillz, and stunning iced-out jewelry that attracts celebrities, influencers, athletes, and high-end clients globally.
TraxNYC Net Worth: How Much Is the Company Worth?
The estimated TraxNYC net worth is approximately $300 million as of 2025.
This number includes:
- Business revenue
- Inventory value (diamonds, gold, luxury watches)
- Celebrity collaborations
- Social media brand influence
- Partnerships and global sales
Unlike many jewelers, TraxNYC is not just a store—it is a brand, a personality, and a media company all at once. Maksud’s frequent viral videos, behind-the-scenes content, and educational clips about diamonds have created a massive community that drives millions in sales.
TraxNYC Year-to-Year Net Worth Comparison
| Year | Estimated Net Worth |
|---|---|
| 2018 | $45 Million |
| 2019 | $60 Million |
| 2020 | $95 Million |
| 2021 | $140 Million |
| 2022 | $180 Million |
| 2023 | $220 Million |
| 2024 | $260 Million |
| 2025 | $300 Million |
What Contributes to TraxNYC Net Worth?
High-Value Jewelry Sales
TraxNYC sells everything from $500 pendants to $1 million custom diamond pieces.
Some items include:
- Iced-out Cuban chains
- VVS diamond watches
- Custom grillz
- Designer rings
- Rare gemstone pieces
These premium products generate high margins and consistent revenue.
Celebrity Client Base
TraxNYC has designed custom pieces for:
- Cardi B
- A Boogie
- 6ix9ine
- Blueface
- Rich the Kid
- And many other rappers & public figures
Celebrity exposure dramatically increases brand value and popularity.
Massive Online Presence
TraxNYC’s social media channels—especially YouTube, TikTok, and Instagram—bring millions of viewers who eventually turn into customers.
Maksud’s marketing style is unique: raw, energetic, honest, and entertaining.
This builds trust and helps attract new buyers every day.
The Diamond District Advantage
Operating in Manhattan’s Diamond District gives TraxNYC access to:
- The best diamond suppliers
- Skilled jewelers
- Fast production
- Competitive pricing
This allows the brand to scale massively while maintaining quality.
TraxNYC Revenue & Business Growth Breakdown
| Category | Details / Estimated Value |
|---|---|
| Annual Revenue (2024–2025) | $65–$85 Million |
| Average Monthly Online Orders | 4,000–6,000 |
| Top-Selling Product Category | Custom Diamond Jewelry |
| Celebrity Sales Contribution | 15% of annual revenue |
| International Customers | Over 30+ Countries |
| Social Media Influence | 4M+ combined followers |
How Maksud Agadjani Built a Multi-Million Dollar Empire
Maksud didn’t grow TraxNYC by luck—he used strategy.
Focus on Custom Work
Clients love one-of-a-kind designs. Custom jobs bring higher profit margins and create long-term customer relationships.
Transparent Marketing
Unlike traditional jewelers, Maksud educates viewers about diamond pricing, scams, and quality.
This honesty built trust in a competitive industry.
Viral Content Creation
TraxNYC is one of the most active jewelry brands on social media.
Every video helps strengthen the brand and attract new customers.
Global Shipping and Online Expansion
TraxNYC ships internationally, making it a global brand rather than a local NYC shop.
All these factors combined help drive TraxNYC’s $300 million valuation.
TraxNYC’s Impact on the Jewelry Industry
TraxNYC changed the game for urban jewelry by:
- Bringing transparency to diamond buying
- Making luxury accessible to younger buyers
- Popularizing hip-hop–inspired jewelry
- Showing real behind-the-scenes jewelry creation
- Educating customers about scams and fake diamonds
These contributions shaped the modern jewelry market and attracted a huge audience.
Future Growth Potential
TraxNYC has no signs of slowing down. In fact, experts believe its net worth may surpass $400 million in the next few years due to:
- Increased digital sales
- More celebrity partnerships
- Expansion of custom design technology
- Global brand recognition
- Introduction of new luxury product categories
If Maksud continues the same growth strategy, TraxNYC may become one of the biggest jewelry brands in the world.
Conclusion
The massive TraxNYC net worth of $300 million is the result of years of hard work, smart marketing, and deep understanding of both craftsmanship and culture.
Maksud Agadjani transformed a small New York shop into a global jewelry powerhouse. With celebrity clients, viral videos, and one of the strongest brand identities in the luxury jewelry market, TraxNYC’s success will only continue to grow in the years ahead.
FAQS about TraxNYC net worth
What is TraxNYC’s net worth?
TraxNYC has an estimated net worth of around $300 million as of 2025, based on sales, inventory, brand value, and celebrity collaborations.
Who owns TraxNYC?
TraxNYC is owned by Maksud “Trax” Agadjani, a New York–based jeweler and entrepreneur known for his viral social media presence and custom diamond work.
Why is TraxNYC so popular?
TraxNYC is popular for its custom jewelry, transparent diamond education, celebrity clients, and engaging viral videos showing behind-the-scenes jewelry making.
Does TraxNYC work with celebrities?
Yes, TraxNYC has made custom pieces for celebrities like Cardi B, A Boogie, Blueface, 6ix9ine, and Rich the Kid, boosting its brand visibility.
Where is TraxNYC located?
TraxNYC is located in New York City’s Diamond District, one of the most famous jewelry hubs in the world.
I’m Muhammad Saqlain, the founder of WealthyInfo.com. I research and write about Shark Tank businesses, startup growth, and brand net worth. My goal is to provide clear, accurate, and insightful content that helps readers understand how startups evolve after investment and media exposure. I’m passionate about content strategy, SEO, and building digital authority in the finance and entrepreneurship space.
